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The reference guides below provide concise practical information to assist contestants in building a solid Application to Compete and Ten-Page Business Plan required for the competition.

Application & 3-Minute Video  - Due Monday, March 5, by 8 AM
Ten-Page Business Plan Guide - Due Monday, April 2 by 8 AM




Researching Your Business Idea:
  • Wichita State's Albah Library offers a wealth of resources, such as market and industry reports, at no cost to students. 
  • Kauffman Foundation: Includes access to insights, research, and articles on entrepreneurship.
  • Market Research
    • IBIS World provides industry reports. Just look up your industry and read about size, growth, and trends.
  • Look up news articles regarding your industry and competitors.
  • Read reviews for your direct competitors to get an idea of what you can do that your competitors do not.
Intellectual Property:
  • The United States Patent and Trademark Office
    • Comprehensive site containing information about applying for patents, filing for trademarks, searching for patents and trademarks, and more.
  • Copyright
    • Website for the Copyright Office including information about Copyrights and how to register them.
  • Google Patents
    • Searchable database of United States Patent and Trademark Office patents and patent applications.
  • Wichita State University’s Ablah Library is the only Patent and Trademark Resource Center (PTRC) in Kansas. Visit the library guide for intellectual property resources at http://libresources.wichita.edu/patents/trademarks/copyright. Contact Sara Butts if you have general questions about intellectual property or if you would like assistance with a patent or trademark search. You can reach Sara at (316)978-5017 or sara.butts@wichita.edu. The library also offers several workshops about intellectual property and business topics in the Entrepreneurship Research Series of workshops. To see a full schedule of workshops, visit http://libresources.wichita.edu/ers.
Business Model:
  • Strategyzer, Alex Osterwalder
    • Sign up and gain access to countless resources for the Business Model Canvas (training, tools, templates, blogs).
  • Nail It Then Scale It, by Nathan Furr & Paul Ahlstrom
    • Nail It Then Scale It is the first lean startup book to help entrepreneurs through the process of launching a high-growth company.
  • The Lean Startup, by Eric Ries
    • How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses.
Writing a Winning Business Plan:
  • Business Plans: A Step-by-Step Guide
    • Entrepreneur.com has tons of great articles for entrepreneurs. Read this one and check out other articles.
  • How to Write a Business Plan, Open Colleges
    • ?A comprehensive guide created in consultation with industry experts.
  • How to Write a Business Plan, SBA
    • Detailed information on what needs to be in your business plan.
  • How to Structure a Business Plan, Inc. Magazine
    • Extensive resource that covers everything from idea feasibility to presentation.
  • Writing a Business PlanSequoia Capital
    • Includes elements of sustainable companies and a straightforward business plan outline.
  • SEC Filings and Forms
    • All publicly traded companies must disclose financial information to the SEC. Research companies that have similar cost structure, distribution channels, customers, etc. to help you estimate costs for your start-up.
Launch Your Business:
Pitch to Investors:
Get Legal and Tax Help:
Using your myWSU Id: