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BARTON SCHOOL OF BUSINESS
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Duane Nagel
Assistant Professor
W. Frank Barton School of Business
Department of Marketing
Clinton Hall, Room 311
Wichita State University
Wichita, KS
67260-94
Phone: 316-978-3771
duane.nagel
@wichita.edu

Duane M. Nagel

Assistant Professor
W. Frank Barton School of Business
Department of Marketing

    Educational Background

    Florida State University, Ph.D.
    Marketing, 2016

    Colorado State University, M.B.A.
    Business Adminstration, 2012

    University of Texas at San Antonio, B.B.A.
    Marketing, 1996

    Major areas of research or creative activity

    Consumer self-production and co-production of products
    Service marketing
    Service quality
    Value creation
    Customer success and engagement

    Major areas of teaching

    Principles of Marketing
    Consumer Behavior
    Digital Marketing